4 Attributes of the Most Successful Companies, According to McKinsey

Tim Darling
3 min readDec 23, 2020

McKinsey has analyzed 2,400 of the largest companies over the past fifteen years and calculated the relative impact of forty variables on outsized growth in economic profit. Economic profit is a function of ROIC and revenue growth, the twin strategic and financial goals for any company, as discussed in the prior article.

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Tim Darling

I’ve spent the last 15 years building new products and companies using a combination of data/analytics/AI and strategy.